aopeng 发表于 2016-12-1 10:08:53

无忧答案16秋英语商务通论在线作业二

无忧答案16秋英语商务通论在线作业二
1.Tools that are commonly used for promotion are :          (满分:5)
    A. dvertising
    B. sales promotion
    C. personal selling
    D. public relations
2.Who will buy securities?          (满分:5)
    A. speculators for quick gains
    B. investors for long term return
    C. those who are a combination of speculators for quick gains and investors for long term return
    D. those who have a lot of money
3.Generally, there are several types of insurance:          (满分:5)
    A. property insurance
    B. liability insurance
    C. health insurance
    D. life insurance
4.Who will buy securities?          (满分:5)
    A. speculators for quick gains
    B. investors for long term return
    C. those who are a combination of speculators for quick gains and investors for long term return
    D. those who have a lot of money
5.Before assuming risks, a firm must take two important factors into consideration.          (满分:5)
    A. the amount of money involved
    B. the probability of success
    C. the time involved
    D. the people concerned
6.General liability policies protect policyholders against financial risks involving:          (满分:5)
    A. personal problems
    B. professional problems
    C. product problems
    D. premises problems
7.There are two types of advertising.          (满分:5)
    A. product advertising
    B. institutional advertising
    C. indoor advertising
    D. outdoor advertising
8.Money has the following characteristics.          (满分:5)
    A. portability
    B. divisibility
    C. stability
    D. durability
9.Some certain basic principles about insurance are.          (满分:5)
    A. insurable interest
    B. utmost good faith
   indemnity
    C. contribution
   subrogation
    D. the doctrine of proximate cause
10.Short-term unsecured loans take several forms:          (满分:5)
    A. one-time-only loans
    B. lines of credit
    C. revolving credit agreements
    D. non-interest-bearing account
三、判断题:
1.Speculators are mainly interested in stocks which give high dividends and/or are likely to rise in price in the long run.          (满分:5)
    A. 错误
    B. 正确
2.When dividends are declared, for example, the common stockholders are the first to be paid.          (满分:5)
    A. 错误
    B. 正确
3.Word of mouth is the most costly but also the most effective one.          (满分:5)
    A. 错误
    B. 正确
4.Liabilities are what a firm owes to others, and can be divided into two categories: short-term liabilities and long-term liabilities.          (满分:5)
    A. 错误
    B. 正确
5.There are two types of loans, secured and unsecured.          (满分:5)
    A. 错误
    B. 正确
6.Money acts as a unit of account because we can use it to measure the relative value of goods and services.          (满分:5)
    A. 错误
    B. 正确
7.The major disadvantage of straight life is that the premium must be paid every year, and this could be difficult after the policyholder retires.          (满分:5)
    A. 错误
    B. 正确
8.In order to attract buyers, bonds normally offer lower rates of interest tan bank savings do.          (满分:5)
    A. 错误
    B. 正确
9.Risk means uncertainty about the future and is avoidable to all businesses.          (满分:5)
    A. 错误
    B. 正确
10.Quick ratio is calculated by dividing current assets by current liabilities.          (满分:5)
    A. 错误
    B. 正确

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