北语网院19春《英语商务通论》作业_1234答案
19春《英语商务通论》作业_11.[单选题]Speed and safety are the chief advantages of transportation by___ .
A.truck
B.pipeline
C.water
D.air
2.[单选题]___is a program mainly used to assist managers in setting and carrying out their plans.
A.Management by objectives (MBO)
B.Participative management
C.Operational Management
D.Instructional Management
3.[单选题]___ is the most expensive media for advertising.
A.newspaper
B.television
C.radio
D.direct mail
4.[单选题]___provide short-term loans to customers by allowing them to purchase items and pay for them at a later date.
A.Credit cards
B.debit cards
C.access cards
D.Financial counseling
5.[单选题]___is similar to whole life insurance except that the insured pays premium for only a limited number of years.
A.term life insurance
B.whole life insurance
C.limited payment life insurance
D.endowment life insurance
6.[单选题]The principle of ___ says that, no matter how many policies are taken out to cover a risk, the amount of compensation that can be claimed in total is still only the indemnity figure.
A.utmost good faith
B.indemnity
C.contribution
D.subrogation
7.[单选题]Ads in___ are low in cost and can be prepared and placed within minimum time.
A.newspaper
B.television
C.radio
D.direct mail
8.[单选题]___ would financially protect a surgeon should he cut off the left leg of a patient rather than the right which suffers from bone cancer.
A.Personal liability coverage
B.Professional liability coverage
C.Premises coverage
D.Product coverage
9.[单选题]___are owned by their depositors and the profits or losses are shared among the owners in proportion to their deposits.
A.MSBs
B.ATMs
C.POSs
D.VISAs
10.[单选题]___ means that, if it is desirable, the insurance company has the right to replace the insured person.
A.utmost good faith
B.indemnity
C.contribution
D.subrogation
11.[判断题]Money must be able to stand the wear and tear of repeatedtransactions during its life in circulation.
A.对
B.错
12.[判断题]A major indicator of a country's economic growth is the change in its gross national product, or GNP, which is the total value of goods and services produced by an economic system in a year.
A.对
B.错
13.[判断题]A committee which is established on a permanent basis is known as an ad hoc committee.
A.对
B.错
14.[判断题]VISA and MasterCard are two of the most popular bank credit cards.
A.对
B.错
15.[判断题]The strategy is based on a concept commonly referred to as behavior modification, developed by B .F. Skinner.
A.对
B.错
16.[判断题]A corporation is a legal person, which means it is treated like a private person under the law.
A.对
B.错
17.[判断题]Corporations are the backbone of modern economies, although in number corporations account for only a small percentage of all business firms.
A.对
B.错
18.[判断题]Determining “who will do what job” and “how people doing the jobs are grouped together” is the first step in organizing a business enterprise.
A.对
B.错
19.[判断题]A contract is a legally enforceable agreement between two or more parties.
A.对
B.错
20.[判断题]Compared with other forms of business, partnership are the luckiest businessmen in terms of tax burden.
A.对
B.错
19春《英语商务通论》作业_2
1.[单选题]A ___ is a business enterprise with both foreign and local investment.
A.joint venture
B.completely foreign-owned enterprise
C.branch office
D.sole proprietorship
2.[单选题]When individuals or firms apply for insurance, it is the___who study the applications, check documents and decide whether the company should take the risk and insure.
A.underwriters
B.field agents
C.insurance brokers
D.claim representative
3.[单选题]___grades the employees in their qualities or characteristics.
A.rating scale
B.employee comparison
C.freeform essay
D.critical-event essay
4.[单选题]___ records only those events which are considered by the appraiser as especially good or bad about the employees.
A.rating scale
B.employee comparison
C.freeform essay
D.critical-event essay
5.[单选题]The combination of the promotional tools is called___.
A.the promotion mix
B.the double-edge sword
C.the marketing mix
D.the white elephant
6.[单选题]___ is the recording, classifying, summarizing and interpreting of financial events and transactions that affect a business firm.
A.Accounting
B.Marketing
C.Financing
D.Banking
7.[单选题]A tariff is a tax charged on___products.
A.domestic
B.foreign
C.imported
D.exported
8.[单选题]___ refers to laws created by decree of government agencies and therefore is also called administrative law.
A.common law
B.statutory law
C.regulatory law
D.special law
9.[单选题]___ are large stores featuring low prices, self-service and fast moving merchandise such as groceries.
A.department stores
B.supermarkets
C.specialty stores
D.vending machines
10.[单选题]The market for dealings of stocks and bonds is collectively called___.
A.the securities market
B.the free market
C.the home market
D.the international market
11.[判断题]Corporations can get financing only from banks.
A.对
B.错
12.[判断题]Risk means uncertainty about the future and is avoidable to all businesses.
A.对
B.错
13.[判断题]A corporation is defined as“an association of two or more persons to carry on as co-owners of a business for profit.”
A.对
B.错
14.[判断题]Surety Bonds are usually purchased for company treasurer, bank tellers, retail clerks, and salespeople, who have access to cash or valuable property.
A.对
B.错
15.[判断题]Quick ratio is calculated by dividing current assets by current liabilities.
A.对
B.错
16.[判断题]A contract must comply with laws and regulations at all levels.
A.对
B.错
17.[判断题]It might be easier for a sole proprietor to get a bank loan , because he has personal as well as business assets behind him.
A.对
B.错
18.[判断题]For operational and supervisory managers, technical skills are more important because they are the persons who use such skills most often.
A.对
B.错
19.[判断题]Physical distribution means the physical movement of merchandise from the producers to the middlemen and finally to the consumers.
A.对
B.错
20.[判断题]M-1 includes the most liquid (spendable) forms of money: currency, demand deposits, and other “checkable” deposits.
A.对
B.错
19春《英语商务通论》作业_3
1.[单选题]The disadvantage of ___ is that they serve big cities better than other areas, and are more useful to wholesalers than to retailers.
A.rail
B.truck
C.pipeline
D.water
2.[单选题]___ variables are factors like age, gender, ethnic background, race, religion, education and income.
A.Geographic
B.Demographic
C.Psychographic
D.Product-use
3.[单选题]___ variables are factors like attitudes, motives, activities and opinions.
A.Geographic
B.Demographic
C.Psychographic
D.Product-use
4.[单选题]In each partnership, however, there must be at least ___ general partner(s).
A.one
B.two
C.three
D.four
5.[单选题]___is an agreement whereby the seller provides goods or services to the buyer without asking the latter for immediate cash payment.
A.trade credit
B.bank loans
C.commercial paper
D.factoring accounts receivable
6.[单选题]___are charged on the value or the price of the products and apply mainly to smaller, valuable items such as watches, consumer electronics, jewelry, bullion, precision equipment and works of art.
A.specific duties
B.advalorem duties
C.compound duties
D.alternative duties
7.[单选题]Dividing a market into segments according to customers' needs, wants and interest is called ___.
A.channels of distribution
B.market segmentation
C.the marketing mix
D.uniform specifications
8.[单选题]___endorsement is the simplest and the most commonly used form of endorsement.
A.blank
B.restrictive
C.special
D.qualified
9.[单选题]___ goods are those that consumers would spend time comparing against competing commodities in terms of price, quality, suitability, style, etc.
A.convenience goods
B.shopping goods
C.specialty goods
D.industrial goods
10.[单选题]___endorsement is to endorse an instrument specially for a specific individual.
A.blank
B.restrictive
C.special
D.qualified
11.[判断题]Agents are middlemen who buy in large quantities from the producers and redistribute the goods to the middlemen at the next level retailers.
A.对
B.错
12.[判断题]Public relations is a tool with which a firm builds goodwill among the public and maintains a positive image of itself.
A.对
B.错
13.[判断题]Compared with other types of business, a sole proprietorship has greater freedom in deciding on business policies and operations.
A.对
B.错
14.[判断题]Responsibility is the right to make decisions that are necessary for the accomplishment of certain tasks.
A.对
B.错
15.[判断题]There are three types of authority relations.
A.对
B.错
16.[判断题]Self-actualization needs include the need for status and recognition, as well as the need for self-respect.
A.对
B.错
17.[判断题]To form a corporation, at least two incorporators are needed.
A.对
B.错
18.[判断题]Business law refers to the branch of law which consists of rules, statutes, codes and regulations established to provide a legal framework within which business may be conducted.
A.对
B.错
19.[判断题]Departmentalization is a process in job design whereby a firm's overall job is broken down into smaller parts.
A.对
B.错
20.[判断题]In addition to insurance, firms can also use fidelity and surety bonds to protect themselves.
A.对
B.错
19春《英语商务通论》作业_4
1.[单选题]___is the function or process in which the management gathers information, compares actual performance with expected results, and takes necessary measures to correct significant deviations.
A.Controlling
B.Leading
C.Organizing
D.Planning
2.[单选题]Some members of a partnership may be very active in the management of the firm and therefore take unlimited liability.They are referred to as ___.
A.general partners
B.limited partners
C.long partners
D.unlimited partners
3.[单选题]When trade credit is offered in the form of ___, it is based on mutual trust.
A.open account
B.promissory note
C.trade draft
D.bank loans
4.[单选题]Sales volume or market share is the major concern for ___.
A.profit-oriented objectives
B.sales-oriented objectives
C.follow-the-leader objectives
D.quality-oriented objectives
5.[单选题]___is written by the appraiser in the form of an essay about his or her general impressions of the employees.
A.rating scale
B.employee comparison
C.freeform essay
D.critical-event essay
6.[单选题]___ranks the employees according to their performance and contribution to the firm.
A.rating scale
B.employee comparison
C.freeform essay
D.critical-event essay
7.[单选题]___ is a major source of equity financing for corporations.
A.Stock
B.Bond
C.Equity
D.Loan
8.[单选题]___ means a person's natural potential for a certain kind of work.
A.Aptitude
B.Interest
C.Personality
D.Attitude
9.[单选题]___ goods have unique characteristics or brand identification.
A.convenience goods
B.shopping goods
C.specialty goods
D.industrial goods
10.[单选题]Middlemen create___utility to make sure that the consumers get what they need where they want it.
A.time utility
B.place utility
C.information utility
D.form utility
11.[判断题]A bond is actually an IOU, a written contract which stipulates the par valuethe maturity date and the rate of interest paid by the issuing company to the bond holders quarterly, semi-annually or annually.
A.对
B.错
12.[判断题]Current ratio and quick ratio are two of the most common ratios used to analyze a firm’s short-term or liquidity position.
A.对
B.错
13.[判断题]Often referred to as the unwritten laws, statutory law has evolved through custom and previous court decisions.
A.对
B.错
14.[判断题]The uneven distribution of natural resources may also give absolute advantages to some countries.
A.对
B.错
15.[判断题]The common law practiced in the US originated in England and was carried into America by the immigrating colonists, and this is why it is also referred to as Anglo-American law.
A.对
B.错
16.[判断题]In the US, which is regarded as one of the most capitalistic countries in the world, the government doesn't play a role in economic activities.
A.对
B.错
17.[判断题]If a conflict occurs between common law and statutory law, the latter takes precedence.
A.对
B.错
18.[判断题]Ads over radio are inexpensive in terms of preparation and spots and are particularly effective for certain types of audiences.
A.对
B.错
19.[判断题]Laws established by legislative bodies are called common law , or written law.
A.对
B.错
20.[判断题]There are two types of loans, secured and unsecured.
A.对
B.错
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